Together with our COO, Jean Botha, I recently completed a national roadshow, meeting with franchisees to discuss key success factors for 2018. We reviewed a range of performance metrics, including market share and financial targets. We also spoke about Head Office initiatives, including our Excellence and Customer Service Centres, IT initiatives, national marketing and more. I am excited about the year ahead. It will bring challenges and we have set some ambitious goals. But I have confidence in the abilities of everyone at Just Property to achieve these goals because at the core of all we do is YOU. Our focus is more customer-centric than ever before and we are driving numerous initiatives to make this come to life across our franchise offices.
For example, we have taken the bold step to encourage all our buyers, sellers, landlords and tenants to leave Google My Business Reviews. We cannot manipulate these public reviews in any way and we are embracing that authenticity. We will take the good with the bad, responding to each and every review and managing our clients’ experiences with care. Now, more than ever, we are developing trust through transparency.
This is just one of many steps that we are taking every day to better serve those we work with. I’m excited about our brand and I am working hard with everyone across Just Property to ensure that you are too.